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Dave & Pat Zumbrun

(805) 340-9338

Pat Zumbrun
Broker/Owner-SFR
Email Pat at patz4re@aol.com  
Cell: (805) 340-9338
BRE #01229401


Dave Zumbrun
Broker/Owner-SFR
Email Dave  at zman4re@aol.com
Cell: (805) 340-9339
BRE #01227683

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Monthly Archives: October 2011

A Good Marketing Plan is Key to Selling Your Ventura Home

A Good Marketing Plan is Key to Selling Your Ventura HomeTrying to sell your Ventura County home?  In today’s economic climate, that may seem like a superhuman task.  But, it’s not.  A good marketing plan is key to selling your Ventura home.  With a little work and planning, you can have a successful home sale.

Over the years, The Z Team has cultivated a marketing plan that optimizes your Ventura home’s assets and gives you the most exposure.  The first step is to evaluate your home’s condition to determine if any repairs or adjustments (including home staging suggestions) need to be made so that your home makes the best first impression possible.  It is important for your home to put its best foot forward since the first few weeks are when a listing gets the most traffic.  Our recommendations are made specifically to help you get the most you can for your home.

Next, we run a Comparative Market Analysis report that lists other Ventura County homes in your neighborhood with similar amenities to your own home to get a realistic view of what you can expect to sell your home for.  Listing your home at an appropriate price can be a crucial piece of the home sale puzzle.  Overpriced homes tend to languish on the market longer and tend to sell for less money than if you had listed it competitively to begin with.  It’s hard to place a “real” value on our own homes since they hold so many cherished memories.  You will need to set your personal feelings aside, including how much you owe, how much you “think” it should be worth, how much money you have put into the house and so on in order to have a clear picture of what to expect your home to sell for.

After we have agreed on the sales price, your Ventura home will then be listed with the Ventura MLS and CARETS (the California MLS) so that it is seen by our network of real estate agents and brokers.  The MLS is the “go-to” for real estate professionals to find homes on the market.  After that, The Z Team will arrange the brokers caravan (which is the first time a broker will physically see your home and determine whether they want to recommend it to their clients or not).  We also take care of photographs, signs and ordering the lock box for your home.

Since studies show that most buyers turn to the internet first when looking for a Ventura home (even before they have contacted and/or hired a REALTOR® of their own), it is important to make sure your listing is posted online.  In addition to advertising your listing on our own website, we will get your listing syndicated to top real estate sites (such as Trulia, Zillow, Real Bird and more) as well as social media (Facebook, Twitter, LinkedIn) so that your home gets the exposure necessary to bring in the buyers.

If a picture speaks a thousand words, you can imagine what a video says.  Your Real Bird listing can be made into a video that will then be posted on You Tube for even more exposure.  As special “Showcase” subscribers on Realtor.com, your Ventura home will be placed on more than 60 websites (including MSN.com, ReMax.com, The Wall Street Journal Online and Craigslist).

Finally, we still network with other Southern California agents via colorful email flyers.  When you hire The Z Team to represent your Ventura home sale, you can rest assured that we are committed to getting the job done.  A good marketing plan is key to selling your Ventura home.  Please contact us today so we can sit down with you and create a strategy to get your home sold as soon as possible.

Dave and Pat Zumbrun, Your Ventura County real estate specialists

Originally posted on our Ventura County real estate blog here: http://activerain.com/blogsview/2564576/a-good-marketing-plan-is-key-to-selling-your-ventura-home.

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